The Bigger, Better Google Analytics

Google has recently introduced a redesigned beta version of its analytics software, touting it as an improvement that takes the application to the "next level," making visitor information more accessible and organized for webmasters than before.

While it seems to do everything short of show you the users' IP addresses, I do have one thing I don't like - again, it's the graph. It seems to waste space, and I don't like the fact that it has to be at least 2 months.

Also, what's the deal with the time intervals always being a day behind? If I'm going to use analytics software that is able to track information in real time, as GA seems to be able to do, I want it to show, by default, today's information.

That aside, I think it is definitely an improvement. The flexibility of the design and layout is now mirroring the flexibility of other Google applications, as well as the new iGoogle.

One of the best improvements is the improved accessibility of information about referring sources. The information was obscured before within the Marketing reports, but now there is an entire sub-section dedicated to "Traffic Sources." It's basically the same information, just organized differently.

More soon; now I must break for the season finale of Heroes. Sylar must die!